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How a fundraising manager can use AI, task by task

O*NET 11-2033.00: Fundraising ManagersMedian pay $125,470/year (BLS, May 2025)16 tasksJob Zone 4: Considerable preparation

Plan, direct, or coordinate activities to solicit and maintain funds for special projects or nonprofit organizations.

Type your own title and every prompt on this page updates to match. Also called: Advancement Director, Annual Giving Director, Development Director, Donor Engagement Director, Foundation Director, Fundraising Manager, Individual Giving Director, Individual Giving Manager, Institutional Advancement VP (Institutional Advancement Vice President), Major Gifts Director.

Where AI fits in this job

AI-ready 21%AI-assist 56%Stays human 22%

Share of the job's tasks, weighted by how important and how frequent each task is (O*NET ratings). 3 AI-ready, 9 AI-assist and 4 human-led tasks out of 16. This measures where AI can help, not whether the job will disappear.

Information & paperwork
Thinking & planning
People & communication
Leading & teaching
Hands-on & physical

Shape of the job: importance of each kind of work activity (O*NET, 1 to 5).

🗓 Start here on Monday

The most frequent, most important tasks where AI can help right away.

  1. Develop strategies to encourage new or increased contributions.Plan & schedule · Weekly
  2. Manage fundraising budgets.Crunch the numbers · Monthly
  3. Develop fundraising activity plans that maximize participation or contributions and minimize costs.Plan & schedule · Monthly

AI can draft these 3

AI produces a usable first pass. You review it, fix it and own it.

Develop strategies to encourage new or increased contributions.

Weekly

AI drafts the plan, schedule or checklist for you to adjust.

Show prompt & steps

Describe the goal, the people and the constraints, and AI drafts the plan, schedule or checklist. You adjust it to what you know about real life on the ground.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to develop strategies to encourage new or increased contributions.

Context: We use Microsoft Project and Microsoft Dynamics; the work draws on sales and marketing, administrative and economics and accounting.
Goal: [more donors, regulatory approval, market share]
Situation: [audience, competitors, constraints, budget]

Draft 3 strategy options with tactics, costs, risks and measures of success, then recommend one. Lay it out as a table with steps, owner, timing and what could go wrong, then list the decisions I still need to make.

10-minute exercise: Draft a strategy

Step 1Pick a real example: the next time you develop strategies (this week).
Step 2Fill in [Goal] and [Situation] with the real details, then run the prompt.
Step 3Pressure-test the recommended option with one colleague before adopting it.

AI doesn't know your people, your site or your history. Treat its plan as a starting point to react to.

Importance 4.3/5 · core task · O*NET work activity: Develop business or market strategies..

Compile or develop materials to submit to granting or other funding organizations.

Monthly

AI writes the first draft from your notes; you check every fact.

Show prompt & steps

Give AI your rough notes, numbers or last version and it will turn them into a clean, well-structured first draft. You check every fact and figure before it goes anywhere.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to compile or develop materials to submit to granting or other funding organizations.

Context: We use Microsoft SharePoint and Adobe Acrobat.
Purpose: [funding, estimate]
Materials: [paste]

Draft the proposal package. Use plain language and headings where they help, and mark anything you had to guess with [CHECK].

10-minute exercise: Proposal documents

Step 1Pick a real example: the next time you compile or develop materials.
Step 2Fill in [Purpose] and [Materials] with the real details, then run the prompt.
Step 3Check every fact, name and number against your source before it goes anywhere. Recompute every total yourself.

AI will happily make up numbers, names and dates. Every fact in the draft needs checking against your source.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 3.9/5 · core task · O*NET work activity: Prepare proposal documents..

Design and edit promotional publications, such as brochures.

A few times a year

AI writes the first draft from your notes; you check every fact.

Show prompt & steps

Give AI your rough notes, numbers or last version and it will turn them into a clean, well-structured first draft. You check every fact and figure before it goes anywhere.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to design and edit promotional publications, such as brochures.

Context: We use Microsoft SharePoint and Adobe Acrobat.
Publication: [brochure, newsletter, report]
Draft: [paste]

Tighten the copy, suggest headlines and layout notes. Use plain language and headings where they help, and mark anything you had to guess with [CHECK].

10-minute exercise: Edit a publication

Step 1Pick a real example: the next time you design and edit promotional publications.
Step 2Fill in [Publication] and [Draft] with the real details, then run the prompt.
Step 3Check every fact, name and number against your source before it goes anywhere.

AI will happily make up numbers, names and dates. Every fact in the draft needs checking against your source.

Importance 3.0/5 · core task · O*NET work activity: Edit documents.. Also involves: Develop promotional materials..

AI can help you prep these 9

AI speeds up the prep, drafting or thinking. The core of the task is still yours.

Manage fundraising budgets.

Monthly

AI does the arithmetic and suggests what to look at; the conclusions are yours.

Show prompt & steps

AI can do the arithmetic, build the spreadsheet formula and suggest what to look at. Deciding what the numbers mean for your situation is still you.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to manage fundraising budgets.

Context: We use MicroStrategy and Fund accounting software; the work draws on sales and marketing, administrative and economics and accounting.
Budget: [program, campaign]
Actuals: [paste]

Show variances and cost per result with formulas. Show your working step by step and give spreadsheet formulas so I can reproduce the numbers.

10-minute exercise: Budget tracking

Step 1Pick a real example: the next time you manage fundraising budgets.
Step 2Fill in [Budget] and [Actuals] with the real details, then run the prompt.
Step 3Recompute the most important number yourself before you trust the rest. Recompute every total yourself.

AI makes arithmetic mistakes. Recompute anything that matters with a spreadsheet formula.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 4.3/5 · core task · O*NET work activity: Manage organizational or project budgets..

Develop fundraising activity plans that maximize participation or contributions and minimize costs.

Monthly

AI lays out options and timelines to react to.

Show prompt & steps

AI can lay out options, timelines and checklists to react to. Fitting it to your people, budget and situation is your call.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to develop fundraising activity plans that maximize participation or contributions and minimize costs.

Context: We use Microsoft Project and Microsoft Dynamics; the work draws on sales and marketing, administrative and economics and accounting.
Plan: [fundraising, product lifecycle, business]
Inputs: [goals, costs, resources]

Draft the plan with activities, timeline, budget and targets. Lay it out as a table with steps, owner, timing and what could go wrong, then list the decisions I still need to make.

10-minute exercise: Business or fundraising plan

Step 1Pick a real example: the next time you develop fundraising activity plans.
Step 2Fill in [Plan] and [Inputs] with the real details, then run the prompt.
Step 3Cross out anything that won't work on the ground and ask AI to revise with your corrections. Recompute every total yourself.

AI doesn't know your people, your site or your history. Treat its plan as a starting point to react to.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 4.1/5 · core task · O*NET work activity: Develop financial or business plans..

Plan and direct special events for fundraising, such as silent auctions, dances, golf events, or walks.

Monthly

AI lays out options and timelines to react to.

Show prompt & steps

AI can lay out options, timelines and checklists to react to. Fitting it to your people, budget and situation is your call.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to plan and direct special events for fundraising, such as silent auctions, dances, golf events, or walks.

Context: We use Microsoft Project and Microsoft Dynamics; the work draws on sales and marketing, administrative and economics and accounting.
Event: [fundraiser, engagements]
Details: [describe]

Plan schedule, tasks and budget. Lay it out as a table with steps, owner, timing and what could go wrong, then list the decisions I still need to make.

10-minute exercise: Event organization

Step 1Pick a real example: the next time you plan and direct special events.
Step 2Fill in [Event] and [Details] with the real details, then run the prompt.
Step 3Cross out anything that won't work on the ground and ask AI to revise with your corrections. Recompute every total yourself.

AI doesn't know your people, your site or your history. Treat its plan as a starting point to react to.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 4.1/5 · core task · O*NET work activity: Organize special events..

Establish goals for soliciting funds, develop policies for collection and safeguarding of contributions, and coordinate disbursement of funds.

Monthly

AI lays out options and timelines to react to.

Show prompt & steps

AI can lay out options, timelines and checklists to react to. Fitting it to your people, budget and situation is your call.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to establish goals for soliciting funds, develop policies for collection and safeguarding of contributions, and coordinate disbursement of funds.

Context: We use Microsoft Project and Microsoft Dynamics; the work draws on sales and marketing, administrative and economics and accounting.
Department: [describe]
Priorities: [list]

Draft objectives, deadlines and owners. Lay it out as a table with steps, owner, timing and what could go wrong, then list the decisions I still need to make.

10-minute exercise: Department goals

Step 1Pick a real example: the next time you establish goals.
Step 2Fill in [Department] and [Priorities] with the real details, then run the prompt.
Step 3Cross out anything that won't work on the ground and ask AI to revise with your corrections. Recompute every total yourself.

AI doesn't know your people, your site or your history. Treat its plan as a starting point to react to.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 4.0/5 · core task · O*NET work activity: Develop organizational goals or objectives.. Also involves: Develop organizational policies or programs.; Direct financial operations..

Contact corporate representatives, government officials, or community leaders to increase awareness of organizational causes, activities, or needs.

Monthly

AI helps you prepare clearer wording and likely questions.

Show prompt & steps

Use AI to prepare: simpler wording, analogies, likely questions and a one-page handout. The conversation itself is yours.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to contact corporate representatives, government officials, or community leaders to increase awareness of organizational causes, activities, or needs.

Context: The work draws on sales and marketing, administrative and economics and accounting.
Topic: [policy, service, procedure]
Audience: [public, media]

Draft a plain-language explanation and FAQ. Use plain language, one everyday analogy, and the questions people are most likely to ask with short answers.

10-minute exercise: Public information piece

Step 1Pick a real example: the next time you contact corporate representatives, government officials and community leaders.
Step 2Fill in [Topic] and [Audience] with the real details, then run the prompt.
Step 3Check every answer is right for your workplace before you share it.

Rules, prices and policies change. Make sure AI is working from your current official version.

Importance 3.8/5 · core task · O*NET work activity: Inform the public about policies, services or procedures..

Conduct research to identify the goals, net worth, charitable donation history, or other data related to potential donors, potential investors, or general donor markets.

Monthly

AI pre-checks against the rules; the sign-off stays with you.

Show prompt & steps

Use AI as a first-pass checker against a list of rules or standards. The final judgment and sign-off stay with you.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to conduct research to identify the goals, net worth, charitable donation history, or other data related to potential donors, potential investors, or general donor markets.

Context: We use Microsoft SharePoint and Adobe Acrobat; the work draws on sales and marketing, administrative and economics and accounting.
Records: [paste bills, statements]
Purpose: [cost control, research, review]

Flag unusual items and questions. Make a table: requirement, met / not met / unclear, and the exact evidence.

10-minute exercise: Financial records review

Step 1Pick a real example: the next time you conduct research to identify the goals.
Step 2Fill in [Records] and [Purpose] with the real details, then run the prompt.
Step 3Do your usual review too, and note what AI caught and what it missed.

AI can miss things and sound sure about it. Use it to catch extra problems, not as the final check.

Importance 3.6/5 · core task · O*NET work activity: Examine financial records..

Evaluate advertising and promotion programs for compatibility with fundraising efforts.

Monthly

AI does the arithmetic and suggests what to look at; the conclusions are yours.

Show prompt & steps

AI can do the arithmetic, build the spreadsheet formula and suggest what to look at. Deciding what the numbers mean for your situation is still you.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to evaluate advertising and promotion programs for compatibility with fundraising efforts.

Context: We use MicroStrategy and Fund accounting software; the work draws on sales and marketing, administrative and economics and accounting.
Program: [goal, activities, timeframe]
Data: [paste outcomes, participation, costs]

Compare results with goals, calculate cost per outcome, find what's working and what isn't, and suggest 3 changes. Show formulas.

10-minute exercise: Program effectiveness review

Step 1Pick a real example: the next time you evaluate advertising and promotion programs.
Step 2Fill in [Program] and [Data] with the real details, then run the prompt.
Step 3Recompute cost per outcome yourself and take one change to your next planning meeting. Recompute every total yourself.

AI makes arithmetic mistakes. Recompute anything that matters with a spreadsheet formula.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 3.4/5 · core task · O*NET work activity: Evaluate program effectiveness..

Formulate policies and procedures related to fundraising programs.

A few times a year

AI drafts the structure and wording; the specifics and sign-off are yours.

Show prompt & steps

AI can draft the structure and standard wording. The specifics, the judgment calls and the sign-off are yours.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to formulate policies and procedures related to fundraising programs.

Context: We use Microsoft SharePoint and Adobe Acrobat.
Program: [public information, fundraising, other]
Goals and rules: [what it must achieve, constraints]

Draft a policy with purpose, scope, procedures, roles and review date. Mark anything you had to guess with [CHECK].

10-minute exercise: Draft a policy or program

Step 1Pick a real example: the next time you formulate policies and procedures.
Step 2Fill in [Program] and [Goals and rules] with the real details, then run the prompt.
Step 3Fix every [CHECK] and review the draft with the people affected. Recompute every total yourself.

AI will happily make up numbers, names and dates. Every fact in the draft needs checking against your source.

Double-check every number. AI can make arithmetic and rounding mistakes.

Importance 3.5/5 · core task · O*NET work activity: Develop organizational policies or programs.. Also involves: Develop operating strategies, plans, or procedures..

Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet Web pages.

A few times a year

AI builds you an answer bank; exceptions and the human touch are yours.

Show prompt & steps

Build a personal answer bank with AI for the questions you get every day. In the moment, the human touch and the judgment about exceptions are yours.

Ready-to-use prompt

I work as a fundraising manager. Part of my job is to write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet Web pages.

Context: We use Salesforce software and Blackbaud The Raiser's Edge; the work draws on sales and marketing, administrative and economics and accounting.
Topic: [speech, article, statement]
Audience: [describe]

Write key messages and answers to likely questions. Keep answers to 2-3 sentences and flag any that depend on the situation.

10-minute exercise: Public presentation

Step 1Pick a real example: the next time you write interesting and effective press releases.
Step 2Fill in [Topic] and [Audience] with the real details, then run the prompt.
Step 3Save the answers you'd actually use and tweak each one the first time you send it.

Don't paste customers' personal details into AI tools. Describe the situation instead.

Importance 3.5/5 · core task · O*NET work activity: Present information to the public..

These stay human 4

They need your hands, your presence or your accountable judgment. Lean into them: they get more valuable as routine work is automated.

📏 Measured in this job (O*NET work context): Contact with others: constant contact with others · Face-to-face discussions: every day · Dealing with the public: very important · Frequency of decisions: once a week or more but not every day

Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new fundraising opportunities.

Monthly

Human connection. Use AI only before and after, to prepare.

Show prep prompt & steps

Where AI still helps: Use AI before and after, not during. Prepare talking points, practise a hard conversation, or turn your notes into a follow-up.

Prep prompt

I work as a fundraising manager. Part of my job is to establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new fundraising opportunities.

Context: The work draws on sales and marketing, administrative and economics and accounting.
Setting: [reception, conference, meeting]
Who I want to connect with: [type of person]

Prepare conversation starters and how to move to a next step. Then play the contact. Suggest ways to open, phrases to avoid, and how to handle it if things get tense. Then play the other person so I can practice.

10-minute exercise: Relationship-building conversations

Step 1Pick a real example: the next time you establish and maintain effective working relationships. Leave out names and identifying details.
Step 2Fill in [Setting] and [Who I want to connect with] with the real details, then run the prompt.
Step 3Note one personal detail to remember for next time.

Importance 4.0/5 · core task · O*NET work activity: Establish interpersonal business relationships to facilitate work activities..

Direct activities of external agencies, establishments, or departments that develop and implement fundraising strategies and programs.

Weekly

Leading people runs on trust. AI can prep the paperwork around it.

Show prep prompt & steps

Where AI still helps: AI can prep the paperwork around leading: meeting agendas, feedback drafts, rotas, briefings and difficult-conversation rehearsals.

Prep prompt

I work as a fundraising manager. Part of my job is to direct activities of external agencies, establishments, or departments that develop and implement fundraising strategies and programs.

Context: The work draws on sales and marketing, administrative and economics and accounting.
Department: [sales, marketing, service]
Goal: [describe]

Help me prepare: the key message in 2 sentences, what good looks like, how people might react and how I'll respond, and one thing I'll check next week.

10-minute exercise: Directing sales or service

Step 1Pick a real example: the next time you direct activities of external agencies, establishments and departments (this week).
Step 2Fill in [Department] and [Goal] with the real details, then run the prompt.
Step 3Afterward, note one thing people responded to and one thing you'd change.

Importance 4.2/5 · O*NET work activity: Direct sales, marketing, or customer service activities..

Assign, supervise, and review the activities of fundraising staff.

Monthly

Leading people runs on trust. AI can prep the paperwork around it.

Show prep prompt & steps

Where AI still helps: AI can prep the paperwork around leading: meeting agendas, feedback drafts, rotas, briefings and difficult-conversation rehearsals.

Prep prompt

I work as a fundraising manager. Part of my job is to assign, supervise, and review the activities of fundraising staff.

Context: The work draws on sales and marketing, administrative and economics and accounting.
Team: [describe]
Issue or goal: [performance, change, priority]

Help me prepare: the key message in 2 sentences, what good looks like, how people might react and how I'll respond, and one thing I'll check next week.

10-minute exercise: Supervising employees

Step 1Pick a real example: the next time you assign, supervise, and review the activities of fundraising staff.
Step 2Fill in [Team] and [Issue or goal] with the real details, then run the prompt.
Step 3Follow through on what you said you'd check.

Importance 3.4/5 · core task · O*NET work activity: Supervise employees.. Also involves: Evaluate employee performance..

Produce films and other video products, regulate their distribution, and operate film library.

A few times a year

Physical, in-person work. AI helps with checklists and write-ups.

Show prep prompt & steps

Where AI still helps: AI helps around the job: decoding manuals and instructions, pre-job checklists, calculations and writing up what you did afterward.

Prep prompt

I work as a fundraising manager. Part of my job is to produce films and other video products, regulate their distribution, and operate film library.

Context: The work draws on sales and marketing, administrative and economics and accounting.
Shoot: [video, photo]
Equipment: [camera, lenses, lights]

List settings, shot list and checks. Include the tools, materials and safety steps, the measurements or settings to double-check, and a 3-line template for logging the job. Flag anything to confirm in the manufacturer's manual.

10-minute exercise: Camera shoot prep

Step 1Pick a real example: the next time you produce films and other video products.
Step 2Fill in [Shoot] and [Equipment] with the real details, then run the prompt.
Step 3Shoot a test clip and review it. Confirm the rules against the current official source.

Rules and regulations vary by place and change often. Confirm against the official source before relying on anything.

Importance 3.0/5 · O*NET work activity: Operate still or video cameras or related equipment.. Also involves: Develop library or archival databases.; Distribute instructional or library materials..

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Your next moves

Skills to build

From O*NET's ratings of how important each skill is in this job, matched to which part of the work it supports.

Stays human Deepen these

They power the human-led work, which is the part of the job AI can't take over.

  • Persuasionimportance 4.0/5
    Used in: Guiding, Directing, and Motivating Subordinates
  • Coordinationimportance 3.8/5
    Used in: Guiding, Directing, and Motivating Subordinates
  • Service Orientationimportance 3.4/5
    Used in: Guiding, Directing, and Motivating Subordinates
  • Active Learningimportance 3.4/5
    Used in: Guiding, Directing, and Motivating Subordinates

With AI Use these to work with AI

When AI does the first draft, these are the skills you use to brief it and check what comes back.

  • Critical Thinkingimportance 4.1/5
    Used in: Thinking Creatively
  • Speakingimportance 4.1/5
    Used in: Guiding, Directing, and Motivating Subordinates
  • Active Listeningimportance 4.0/5
    Used in: Guiding, Directing, and Motivating Subordinates
  • Writingimportance 3.9/5
    Used in: Guiding, Directing, and Motivating Subordinates

Where you could move

Related jobs from O*NET with the closest skill profile, favouring ones where more of the work stays human. No step down in preparation.

  • Public Relations Managers33% human-led · Same preparation · $146,910/yrSkills to build: Instructing, Systems Analysis, Persuasion
  • Fundraisers19% human-led · Same preparation · $72,550/yr · usually bachelor's degreeSkills to build: Persuasion, Instructing, Speaking

New tasks appearing in this job

O*NET has started tracking 1 new or updated task here: 0 AI-ready, 0 AI-assist, 1 stays human. They have no worker ratings yet, so they aren't counted in the bar above.

Manage stewardship activities to maintain connection with donors.

New in O*NET

Human connection. Use AI only before and after, to prepare.

Show prep prompt & steps

Where AI still helps: Use AI before and after, not during. Prepare talking points, practise a hard conversation, or turn your notes into a follow-up.

Prep prompt

I work as a fundraising manager. Part of my job is to manage stewardship activities to maintain connection with donors.

Context: The work draws on sales and marketing, administrative and economics and accounting.
I have a conversation coming up with my team and stakeholders: [describe it without names or private details]

Help me prepare: what the person may be feeling, 3 ways to open, phrases to avoid, and how to handle it if things get tense. Then play the other person so I can practice.

10-minute exercise: Rehearse: stewardship activities to maintain connection with donors

Step 1Pick a real upcoming moment where you manage stewardship activities to maintain connection with donors.
Step 2Describe it in [describe it] without names, then practise against the role-play person.
Step 3After the real conversation, write down what worked so you can reuse it.

New O*NET task (08/2025). O*NET hasn't linked it to work activities yet, so it was labelled by hand.

Getting into this job

Bachelor's degree is most common (65% of workers)

  • Certificate or some college 20%
  • Associate's 4%
  • Bachelor's 65%
  • Graduate degree 11%
  • On-the-job training: 3–6 months
  • Related experience: 2–4 years

What workers in this job report, from O*NET surveys (typical values). Some of these estimates are lower precision.

Software in this job

In-demand tools from O*NET. Many now have AI built in, so check what yours can do before adding a new tool.

Adobe AcrobatAdobe After EffectsAdobe Creative Cloud softwareAdobe IllustratorAdobe InDesignAdobe PhotoshopFacebookGoogle AnalyticsGoogle DocsHubSpot softwareHypertext markup language HTMLMarketo Marketing Automation