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O*NET detailed work activityDevelop promotional strategies or plans
AI-readyPlan & schedule
7 jobs10 tasks
Describe the goal, the people and the constraints, and AI drafts the plan, schedule or checklist. You adjust it to what you know about real life on the ground.
Part of Develop business or marketing plans, under the O*NET work activity group Thinking Creatively. Individual tasks below can carry a different label when their own wording calls for it (8 AI-ready, 2 AI-assist, 0 stays human).
Tasks built on this activity
- Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.
- Plan commercial displays to entice and appeal to customers.
- Study the objectives, promotional policies, or needs of organizations to develop public relations strategies that will influence public opinion or promote ideas, products, or services.
- Develop promotions for current programs and specials.
- Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.
- Develop product packaging, display, and pricing strategies.
- Develop marketing plans for finished products, collaborating with sales associates to supervise product distribution.
- Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
- Develop marketing campaigns for environmental technologies or services.
- Advise corporations on issues involving corporate image projects or problems.